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101305-7867
Pepperdine University ---Alumni Events for October
Upcoming Alumni Events

Friends of George Graziadio Golf Tournament
Update Your Contact Information
Email Us

Dear Tony:

This month is a great opportunity to network with your fellow alumni while you gain new insights on business trends and strategies. Join us for the following events:

Management Partners presents
Insights into Corporate Finance

Wednesday, October 19, 2005
Malibu Campus - Law School
6:00 pm - 8:00 pm

Reception - Law School Cafe: 6:00pm
Executive Panel - Lecture Room D: 6:45pm

$?? Management Partners
$?? Non-Management Partners

Join senior finance executives as they share their insights on finance issues including mergers and acquisitions, planning and performance management, financial reporting, and strategies for building a career in the field of finance.

To register for this event, please call the Alumni and Career Services Office at (310) 568-5639.

Featured Panelists

Lewis R. Belote, III
Chief Financial Officer
Homestore

Tom Emrey
Chief Financial Officer
Universal Studios Home Entertainment

Anne McCallion
Senior Managing Director of Finance
Countrywide Financial Corporation

Two Billion People on the Move: Where Next for China and India?
Ed Yang, CEO of NetStar Group, Hong Kong

Tuesday, October 11, 2005
Malibu Campus - Drescher Auditorium
5:00 pm - 7:00 pm
Registration is free.

To register for this event, please call the Alumni and Career Services Office at (310) 568-5639.

Ed Yang, chief executive officer of NetStar Group in Hong Kong and former senior vice president of Asia Pacific for EDS Corporation, will address the future of two of the world's largest economies. He will discuss the awareness of China and India among the next generation of future leaders and will look at the potential competition and the working world in the next two decades.

Third Annual Friends of George Graziadio
Golf Tournament

Monday, October 24, 2005
MountainGate Country Club
www.Bschool.pepperdine.edu/fogg

Just added to this year's silent auction: PGA Champions Tour in Hawaii

This January, you and three of your friends, colleagues, or clients could be playing in the PGA Champions Tour season opening event in Hawaii. This $20,000 package could be the highlight of your amateur career - playing with some of the all time PGA greats. "The King" Package includes: Four (4) entries into the Turtle Bay Championships Pro-Am.

For more information, please call the Alumni and Career Services Office at (310) 568-5639.

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100205-7687 [092105-1187]
President Andrew Benton of Pepperdine University: You represent a distinguished "point of pride"
By Tiffany Chang

The following letter was sent by President Dr. Andrew K Benton of Pepperdine University to President Dr. Tony Tung-tien Lei of Washington Business and Technology Institute (WBTI) on August 30, 2005 from Pepperdine University in Malibu, California:

Dr. Tony Tung-tien Lei
President
Washington Business & Tech. Institute
2245 Homeland St.
Las Vegas, NV 89128-6792

Dear Tony,

I'm watching from my window today--from an office situated in a fouth-floor corner of Thornton Administrative Center--and see the future arriving, car by car. This is indeed a strategic vantage point, for from it I witness a pride-filled pilgrimage as parents bring their children to campus, their dreams packed in overstuffed duffels; a few telltale signs of trepidation on their faces. Image with me that in four years, these students will join YOUR ranks...as Pepperdine alumni.*1

This is a favorite season for me, and I write you to share a slice of the excitement we feel on the eve of a new academic year. It's my sith as president, and there is much for which I am thankful. As one of our more than 70,000 living graduates, you represent a distinguished "point of pride" that sets us apart and in many cases lifts Pepperdine into the upper echelon of America's best independent universities.*2
...........................................

Dr. Andrew K. Benton has served in higher education for nearly 30 years. He planned for a career as an attorney or probate judge in his hometown, and focused his education toward those interests. The desire to work with young people in their own pursuit of higher education was strong and he, instead, followed a career path that led to his current role as the seventh president of Pepperdine University. He assumed that position on June 16, 2000.

Benton received his bachelor of science in American Studies from Oklahoma Christian University and went on to earn the juris doctor degree from Oklahoma City University School of Law. He was admitted to the Oklahoma State Bar in 1979 and later to practice before Federal Courts. For ten years, Benton served in various administrative roles at his undergraduate alma mater. From 1979 until 1983 he also maintained a private law practice in the State of Oklahoma.*3

The letter is in full of the recent accomplishments of Pepperdine and Andrew's close concern to the alumni of Pepperdine. President Benton concluded the letter that "Meanwhile, will I see you at the Hollywood Bowl on September 23 for our Alumni Picnic and Concert? Please let me greet you and your family. The SPRIT OF PLACE that abides at Pepperdine remains a beacon from this campus to our alumni around the world. The stream of arriving students continues outside my window. And YOU, as the foundation of the future of this precious place called PEPPERDINE, remain in my prayers."

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References

*1. Benton, Andrew. 'President Andrew Benton: You represent a distinguished "point of pride",' "A letter from President Dr. Andrew K. Benton of Pepperdine University to President Dr. Tony Tung-tien Lei of Washington Business and Technology Institute," (August 30, 2005), Malibu, California: Pepperdine University.
*2. Ibid.
*3. Pepperdine University. 'A profile of Andrew K. Benton,' "A search of 'President Andrew Benton' on the Google.com," (September 21, 2005), Mountainview, California: Google.com.

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090805-7897
Pepperdine University ---Dole Food CEO David Murdock Kicks-off Dean's Series
By GSBM of Pepperdine University

Register Now!
Upcoming Alumni Events
Dean's Executive Leadership Series
Friends of George Graziadio Golf Tournament
Update Your Contact Information
Email Us

Dear Tony (Dr. Tony Tung-tien Lei):

We are proud to announce the beginning of this year's Dean's Executive Leadership Series featuring noted leaders from the retail, technology, media, and nonprofit industries.*1

Launching this year's series will be featured speaker David Murdock, chairman and CEO of Dole Food Company, Inc. Mr. Murdock oversees the world's largest producer and marketer of high-quality fruit, vegetables, and fresh-cut flowers and will share with the Pepperdine community the creative beginnings of one of America's most popular companies.

Come early to network with fellow alumni and faculty at a special reception at 5:45 p.m.

Admission is free. Register today at http://Bschool.pepperdine.edu/dels

Dean's Executive Leadership Series featuring
David Murdock
Chairman and CEO
Dole Food Company, Inc.
Wednesday, September 28, 2005
Drescher Graduate Campus
Main Auditorium
Pepperdine University

Reception: 5:45 p.m.
Presentation: 6:30 p.m.

For more information, please call 310-568-5639. For upcoming Graziadio alumni events, please visit: http://Bschool.pepperdine.edu/alumni/events/*2

---------------------------------------------
References

*1. GSBM of Pepperdine University. 'A press release of GSBM,' "An e-mail from GSBM of Pepperdine University to Dr. Tony Tung-tien Lei," (September 7, 2005), Malibu, California: Pepperdine University.
*2. Ibid.

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083105-8787 080905-7687 *****Dr. Tony Tung-tien Lei received M.B.A. and Ed. D. from Pepperdine University in 1969 and 1990, respectively. He has been a Colleague of the GSEP and a Management Partner of the GSBM for many years:

082905-3687
Pepperdine University - Graziadio School of Business and Management

The latest issue of the Graziadio Business Report is now online.

Please note that registered subscribers to the GBR are notified immediately when relevant articles on current issues are posted, as was the case with "Will China Float the Yuan?" The new issue includes an update on that article. Additional articles in this issue include:

A Blueprint for Change: Appreciative Inquiry
How do we free the energy within organizations to find what works in order to enable positive change?
Terri D. Egan, PhD, and Ann E. Feyerherm, PhD
http://gbr.pepperdine.edu/053/ai.html

D & O Policies: Greater Risks, Less Coverage
The Age of Scandal is reflected in policy changes to Directors' and Officers' Liability Insurance coverage.
Gia Honnen Weisdorn, JD, LLM, Linnea McCord, JD, and Melanie Stallings Williams, JD
http://gbr.pepperdine.edu/053/dopolicy.html

Avoiding Ethical Misconduct Disasters
Strategic planning for organizational "integrity" continuity is essential for avoiding, mitigating, and surviving organizational scandals and (un)ethical disasters.
Robert C. Chandler, PhD
http://gbr.pepperdine.edu/053/integrity.html

Antitrust Law in the European Union
The law is changing--but to what effect?
Larry Bumgardner, JD
http://gbr.pepperdine.edu/053/euantitrust.html

The Positive Psychology Approach to Goal Management
Applying Positive Psychology to goal management increases effectiveness.
Charles D. Kerns, PhD
http://gbr.pepperdine.edu/053/goals.html

HOT TOPIC UPDATE!
Will China Float the Yuan?
Peggy J. Crawford, PhD, and Terry Young, PhD
http://gbr.pepperdine.edu/052/hottopic.html

IT Matters: The IT Governance Road Map
IT governance is an escalating issue for firms struggling with how to leverage IT to provide a competitive advantage for companies.
Mark W. S. Chun, PhD
http://gbr.pepperdine.edu/053/itmatters.html

The Book Corner
The New CIO Leader, Business Under Fire, The Only Sustainable Edge, Joy At Work
Recommended by Michael L. Williams, PhD, Charles W. Fojtik, DBA, John Mooney, PhD, Donald M. Atwater, PhD
http://gbr.pepperdine.edu/053/books.html

Developing Keys for Group Dynamics
How do you get assertive leaders to cooperate in a group dynamic rather than compete?
Nancy Dodd Cates, MPW
http://gbr.pepperdine.edu/053/editorsnote.html

For more information contact: gbr@pepperdine.edu

For practical business applications, read the Graziadio Business Report at gbr.pepperdine.edu

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081805-5187
The GSBM of Pepperdine University

Executive Breakfast with Noted HR Expert Dr. Jac Fitz-enz*1

[[[Register Now
Upcoming Alumni Events
Friends of George Graziadio Golf Tournament
Update Your Contact Information]]]

Dear Tony:

The Graziadio School of Business and Management, in collaboration with the Human Capital Institute, is proud to invite you to an executive breakfast with noted author and human resources authority Dr. Jac Fitz-enz on Wednesday, September 14, 2005. Dr. Fitz-enz will address how organizations can improve employee performance and measure its impact on the bottom line.

Dr. Fitz-enz pioneered the field of human capital benchmarking and performance measurement based on more than 20 years of experience leading human resources departments with Wells Fargo Bank, Imperial Bank, and Motorola. He founded the Saratoga Institute in 1977 to conduct research and publish annual international benchmark data on human capital productivity and effective practices. Ninety percent of the Fortune 100 have applied his benchmarking system. To date, he has trained more than 50,000 managers in 40 countries.

An award-winning author, Dr. Fitz-enz has recently published The E-Aligned Enterprise. He is a frequent contributor to Human Capital, IHRIM Journal, Workforce, and Inc. magazines.

CLICK HERE to register

Executive Breakfast with Dr. Jac Fitz-enz

Wednesday, September 14, 2005
Graziadio School of Business and Management
West Los Angeles Graduate Campus
6100 Center Drive, Room 203
Los Angeles, CA 90045

7:30 a.m. Continental Breakfast
8:00 a.m. Speaker Presentation

Seating is limited. CLICK HERE to register.

Sponsorship opportunities are available. If you are interested please contact
Nigel Leeming at 866-538-1909 or nleeming@humancapitalinstitute.org.

---------------------------------------------
Reference

*1. GSBM of Pepperdine University. 'A press release of GSBM,' "An e-mail from GSBM of Pepperdine University to Dr. Tony Tung-tien Lei," (August 18, 2005), Malibu, California: Pepperdine University.

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081605-7987
The following information have been received from the search of "Pepperdine Univeristy School of Business and Management" on the Google.com (starting from the first line of the first page) in the afternoon on August 16, 2005:

Washington Business and Technology Institute - Pepperdine ...

Graziadio School of Business & Management Pepperdine University - West LA Graduate
Campus Advancement and Alumni Relations Office ...
communitylink.reviewjournal.com/servlet/lvrj_ProcServ/ dbpage=page&GID=01101010550976144152582945&... - 21k - Cached - Similar pages

Washington Business and Technology Institute - Home Page
... Graduate School of Education and Psychology · Pepperdine University Alumni
Association · Pepperdine Univeristy School of Business and Management · Mike ...
communitylink.reviewjournal.com/lvrj/wbti - 38k - Cached - Similar pages

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071505-1187
Pepperdine University
The value of your degree is on the rise!
By GSBM of Pepperdine University and Jennifer Kung*1

Thanks to the commitment and hard work of alumni like you, the Graziadio School of Business and Management now ranks among the top 80 full-time MBA programs in the nation.*2

Pepperdine's MBA programs are receiving outstanding recognition by many of the nation's leading publications, including the Financial Times, BusinessWeek, and U.S. News & World Report.

Learn more about how you can further increase the value of your degree by improving Pepperdine’s strength of reputation! Visit us at: http://www.pepperdine.edu/alumni/gsbm/value/

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Pepperdine University Alumni Association
Leading Lives of Purpose, Service, and Leadership

24255 Pacific Coast Highway
Malibu, CA 90263-4983
Phone: (310) 506-6190
Email: alumni@pepperdine.edu
Web: http://www.pepperdine.edu/alumni*3

---------------------------------------------
*1. GSBM is the initial of Graziadio School of Business and Management (GSBM) of Pepperdine University.
*2. GSBM. 'A profile of the GSBM of PU,' "An e-mail from Pepperdine University to Dr. Tony Tung-tien Lei," (July 15, 2005), Malibu, California: Pepperdine University.
*3. Ibid.

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071005-5867
Pepperdine University ---Marketing Careers Forum

Dear Tony:

The world of marketing continues to change dramatically as new technology and busy lifestyles make it challenging for businesses to connect with and influence the buying public. The US Labor Department predicts that the marketing industry will grow by nearly 20 percent over the next 10 years but those new to the profession will require a more advanced set of skills to compete for their audience's mindshare. From Tivo and IPods to blogs and text messaging, the future of marketing will go beyond your television set and enter new and innovative formats.

If you're considering transitioning into the marketing industry, or would like to increase your understanding of new marketing tools, join the Alumni and Career Resources Office for a senior-level executive panel of marketers discussing their successful careers, state of the marketing profession, and what the future holds for marketers worldwide.

Marketing Careers Forum

Tuesday, July 19, 2005
6:00 PM - 8:00 PM
Room 324
Irvine Graduate Campus
Pepperdine University

Seating is limited. Please register today!

For more information on featured panelists and to register online, visit: http://bschool.pepperdine.edu/alumni/events/marketingforum.html

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062105-3687
*****Words of wisdom which are worth reading*****
By GSBPA of WBTI

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The following are words of wisdom which are worth reading collected by the Graduate School of Business and Public Administration (GSBPA) of Washington Business and Technology Institute (WBTI):

***"The reward for work well done is the opportunity to do more." --- Jonas Salk, MD
*** "Those who trust us, educate us." --- George Eliot
***"Art is the signature of civilizations," --- Beverly Sills
***Jesus said, "Everyone who bears these words of mine and puts them into practice is like a wise man who built his house on the rock. The rain came down, the streams rose, and the winds blew and beat against that house; yet it did not fall, because it had its foundation on the rock." --- Matthew 7:24-25 Bible
***"A book is a sucess when people who haven't read it pretend they have."
--- Los Angeles Times Syndicate
***"Anything you're good at contribute to happiness." --- Bertrand Russell
***"He who never made a mistake never made a discovery." --- Samuel Smiles
@*****
***If you call out for insight
and cry aloud for understanding,
and if you look for it as for silver
and search for it as for bidden treasure,
then you will understand the fear of the LORD
and find the knowledge of God.
For the LORD gives wisdom,
and from his mouth come
knowledge and understanding.
--- Job 28:28 Bible
***"Reserach is formalized curiosity. It is poking and prying with a purpose." --- Zora Neale Hurston
***"The naked truth is always better than the best-dressed lie." --- Ann Landers
***"Luck is a matter of preparation meeting opportunity." --- Oprah Winfrey
***"Autumn is a second spring when every leaf is a flower." --- Albert Camus

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052605-6887
Pepperdine University ---Management Partners presents

The Business Behind Show Business
Featuring

David Bishop
President, World Wide Branding Integration
Sony Pictures Entertainment

formerly
President and COO
MGM Home Entertainment Group

Thursday, June 9, 2005
West Los Angeles Campus
6100 Center Drive, Room 203
West Los Angeles

6:00pm - 6:45pm Networking Reception
6:45pm - 8:00pm Featured Speaker

Gain insights from Mr. Bishop on current challenges and opportunities within the entertainment industry such as internet piracy and copyright protection, market globalization and technology innovation. Discover the advantages to a career in the entertainment industry and tips for job seekers interested in entering the industry.

Mr. Bishop was recently appointed President of World Wide Branding Integration for Sony Pictures Entertainment. Prior to joining Sony, Mr. Bishop served as President of MGM Home Entertainment since 1996.

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041405-3787
Pepperdine University ---the recent activities in GRAZIADIO SCHOOL OF BUSINESS AND MANAGEMENT
By GSBM of Pepperdine University

News -- Meet the First MBA Graduate Class of 2005

Looking to hire your organization's next generation of leaders? Look to Pepperdine University for the first, and best, graduates from the MBA Class of 2005. Preview the graduates online at http://Bschool.pepperdine.edu/mbatalent to find your next hire!

Upcoming Events

The Dean's Executive Leadership Series presents

Dennis Bakke, author of Joy at Work

Monday, April 25, 2005

Drescher Graduate Campus in Malibu

Admission is free. Register online at: http://Bschool.pepperdine.edu/dels

Management Partners presents

Business Entrepreneurs Panel

Wednesday, April 27, 2005

West Los Angeles Graduate Campus

Register online at: http://Bschool.pepperdine.edu/alumni/events/MPentrepreneurs.html

Venture Capital/Private Equity Forum

Monday, May 9, 2005

West Los Angeles Graduate Campus

Register online at: https://Bschool.pepperdine.edu/alumni/events/venturecapital.html

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Pepperdine University Alumni Association
Leading Lives of Purpose, Service, and Leadership
24255 Pacific Coast Highway

Malibu, CA 90263-4983

Phone: (310) 506-6190
E-mail: alumni@pepperdine.edu
Web: http://www.pepperdine.edu/alumni

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032905-1687
Pepperdine University ---Join Controller Laura Chick for our Dean's Executive Leadership Series
By GSBM of Pepperdine University

Dear Management Partner/Executive Associates,

Join City Controller Laura Chick, the government leader named "The #1 Communicator Who Awed in 2004," for a lively discussion on the role of ethics in government and business on April 6, 2005, as part of the Dean's Executive Leadership Series.

As the city's chief auditor and accountant, Laura Chick has made headlines for her efforts to bring to light the alleged $4 million overbilling of the Department of Water and Power by a national public relations firm. In fact, over the last four years in office she has ferreted out fraud and waste as a result of more than 80 audits.

Register today at http://www.Bschool.pepperdine.edu/dels for your reserved seating as a Management Partner. Come early for a Management Partners networking reception at 5:45 p.m.

Dean's Executive Leadership Series featuring

Los Angeles City Controller Laura Chick [Photo]

Wednesday, April 6, 2005

Drescher Graduate Campus
Main Auditorium
Pepperdine University

Presentation: 6:30 p.m.

For more information, please call 310-568-5639. For upcoming Graziadio alumni events, please visit: http://www.bschool.pepperdine.edu/alumni/events/

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030405-6887
Pepperdine University ---Join Us for the next Dean's Executive Leadership Series
By GSBM Alumni of Pepperdine University

You're Invited

The Dean's Executive Leadership Series at the Graziadio School of Business and Management is proud to present

Dan Carrison
Author, Business Under Fire

In the post 9/11 world, businesses are challenged by much more than economic downturns. In his new book Business Under Fire, former New York Times journalist Dan Carrison examines the challenges faced by Israeli companies conducting business during a time of terrorist threats and attacks. He will share lessons learned from interviews with dozens of Israeli executives -- including the director of the Israel Ministry of Tourism and the president of El Al Israel Airlines - on how business are effectively rethinking their marketing and operational strategies.

Join Dean Linda A. Livingstone and fellow Graziadio alumni, faculty, and friends for a look at global business under fire.

When: Wednesday, March 16, 2005
Reception: 5 p.m.
Program: 5:30 p.m. - 6:30 p.m.
Where: Pepperdine University Drescher Graduate Campus
Main Auditorium
RSVP Today: Attendance is free and seating is limited. To register online, please visit: http://www.Bschool.pepperdine.edu/dels.

Mark Your Calendar for April 2005
Dean's Executive Leadership Series presents
Los Angeles City Controller Laura Chick
Wednesday, April 6, 2005
Pepperdine University
Drescher Graduate Campus

Management Partners presents
David Bishop
President and COO, MGM Home Entertainment Group
Wednesday, April 13, 2005
Pepperdine University
West Los Angeles Graduate Campus

Management Partners presents

Business Entrepreneurs Panel
Wednesday, April 27, 2005
Pepperdine University
West Los Angeles Graduate Campus

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For more information on these and other Graziadio Alumni Events visit our website at www.Bschool.pepperdine.edu/alumni/events/.

Graziadio School of Business & Management
Pepperdine University - West LA Graduate Campus
Advancement and Alumni Relations Office
6100 Center Drive, 3rd floor
Los Angeles, CA 90045-1590
Phone: 310.568.5639
Fax: 310.568.2398
http://bschool.pepperdine.edu/alumni

Have you moved? Changed jobs? Changed your e-mail address? Update your personal information and stay in touch with fellow alumni at http://pepperdine.alumsys.com/

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Announcement of the 2005 Howard A. White Award for Teaching Excellence

Pepperdine University is pleased to announce that it is now accepting nominations from faculty, staff, students, and alumni for the 2005 Howard A. White Award for Teaching Excellence. The University bestows the award on full-time faculty members who have distinguished themselves as exceptional teachers. All full-time faculty members are eligible to receive the award. Nominations for the 2005 awards will be accepted through March 28, 2005.

Additional information about the Howard A. White Award for Teaching Excellence and a convenient on-line nomination form are available at http://www.pepperdine.edu/provost/awards/

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021705-6587
Pepperdine University ---Graziadio School Venture Capital/Private Equity Event - May 9th
By GSBM of Pepperdine University

We're proud to announce our first annual Venture Capital & Private Equity Forum to be held Monday, May 9, 2005 at our West Los Angeles Campus.

The forum will focus significant discussion about the venture capital investment process, including evaluation, negotiation and structuring of private equity financings. The discussion will cover the development of an entrepreneur's business plan and operating model in the context of raising funds from investors. The format will include a presentation, interactive discussions and case study references. Everyone attending will also receive a 3-ring binder of materials, case studies and articles.

Whether you are an entrepreneur looking for capital or an investor looking for venture opportunities, this event will provide you access to the latest trends of some of today's most successful venture capitalists.

The featured presenter will be Graziadio School alumnus, Dan Deeney. Dan is a lecturer at the Wharton School's venture capital programs and is an alumnus of that school. Dan is a partner with New Venture Partners (formerly Lucent New Ventures Group), a venture capital firm with $400 million under management focused on communications and IT investments.

The Management Partners Alumni fee for the day's events, including lunch is $295.00 per person. The general Pepperdine alumni fee is $325.00. Non alumni guest fee is $425.00 per person. Seats are limited, so we suggest you register early at http://bschool.pepperdine.edu/VCPE. For further information, please call the Alumni Office at 310-568-5639.

Forum Details:

The VC&PE Forum is a one-day event that will have the morning session devoted to the entrepreneur's perspective and the afternoon focused on the venture capitalist's perspective.

Morning session topics covered will include:

A. Identify market need and business concept

B. Develop product or service solution

C. Outline R&D requirements and product development roadmap

D. Define business model and operating plan

E. Define sales and distribution strategy

F. Define manufacturing or operational scaling requirements

G. Define product implementation and service processes

H. Identify key milestones and objectives for business

I. Recruit management team and other key resources

J. Identify financing and capitalization requirements

Afternoon session will include:

K. History and structure of the venture capital industry

L. Partnership formation and organization: general and limited partners

M. Fund structure and investment timeline

N. Investment criteria and strategy

O. Identification of deal flow

P. Evaluation of investment opportunity

Q. Due diligence process

R. Valuation methodologies and analysis

S. Term sheet drafting and deal structuring

T. Transaction negotiation and execution

U. Monitoring of investments and governance

V. Harvesting of investments and liquidity events

W. Fund returns

There will be ample time for Q&A and networking throughout the day.

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021105-3667
Pepperdine University ---A new issue of the Graziadio Business Report is now online
By GSBM of Pepperdine University

The Graziadio Business Report is an online journal that delivers applicable business information, analysis, practical suggestions, and interactive learning experiences that help business practitioners, as well as government and non-profit managers, operate more effectively in today's business environment. The latest issue of the Graziadio Business Report is now online at http://gbr.pepperdine.edu/.

The Link Between Price and Profit Margin in a Global Market

When exchange rates vary significantly, small firms need a pricing strategy.

The vacillation in the exchange rate of the dollar against foreign currencies creates a climate of uncertainty for managers buying and selling in the global marketplace.

William R. Smith, Jr., Ph.D.

John K. Paglia, Ph.D.

http://gbr.pepperdine.edu/051/pricing.html

What You Need to Know about Attorneys' Fees

Knowing the types of attorney compensation arrangements may help you negotiate more favorable fees.

A continuous source of attorney-client frustration is the matter of attorneys' fees. Fundamental knowledge regarding the basic types of arrangements for legal and billing costs will better prepare the businessperson or any individual for hiring legal representation.

Michael R. Magasin, J.D.

Jeffrey Schieberl, J.D.

http://gbr.pepperdine.edu/051/fees.html

The Impact of Empowered Employees on the Corporate Bottom Line

The corporate culture of the 100 best companies to work for offers the key to maximizing shareholder wealth.

Most corporations fail to recognize and empower their most important assets: their employees. Corporations that understand how to empower their employees show favorable financial results.

Darrol J. Stanley, D.B.A.

http://gbr.pepperdine.edu/051/empowered.html

Managing Resistance to Change

Effective leaders need to manage the logical consistency of change in an organization.

Four out of five companies that have attempted to change business strategies have failed to meet the new strategy's objectives--employees resisting change may make implementing that strategy impossible.

W. Scott Sherman, Ph.D.

http://gbr.pepperdine.edu/051/resistance.html

Will Your Company's Electronic Records Storage Withstand Legal Scrutiny?

New U.S. and global compliance regulations require stricter maintenance of accurate and trustworthy record keeping.

How would your company prove to your customers and shareholders that the integrity of your data is accurate and reliable and meets new regulations?

Charla Griffy-Brown, Ph.D.

Stepheni Bodo

Linnea McCord, J.D.

http://gbr.pepperdine.edu/051/decisions.html

Strengthening Value-Centered Ethics (Part 3)

Developing behavior standards: what, why, and how?

Behavioral standards signal what is important in an ethical organizational culture. The establishment of a strong ethical workplace is strengthened when effective behavioral standards are formulated.

Charles D. Kerns, Ph.D.

http://gbr.pepperdine.edu/051/behavior.html

IT Matters

Or more correctly, use of IT matters...

In this regular column about information technology, Dr. Mooney discusses who in the organization should be responsible for IT.

John Mooney, Ph.D.

http://gbr.pepperdine.edu/051/itmatters.html

Conversation on Leadership with Jeff Shell

Former CEO

Gemstar-TV Guide International, Inc.

Interviewed by Mark Mallinger, Ph.D.

http://gbr.pepperdine.edu/051/conversation.html

Editor's Note

The lure of "phishing" is costing both the customer and legitimate online companies.

Nancy Dodd Cates, M.P.W., Editor

http://gbr.pepperdine.edu/051/editorsnote.html

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020605-6787
To build a world in the knowledge of business and economics
By Cheryl Moss and Tiffany Chang*1

Eric Chen, Esq., is also a many years experienced Taiwanese merchant in China. His idea is to inspire some people to build a world in the knowledge of business and economics for China like what Dr. Charles Kao did for Taiwan.

Dr. Charles Kao is former Professor & Chairman and now Honorary Professor of University of Wisconsin. "I couldn't catch up Dr. Tony Lei's dinner party at his home in Ging Ning Mansion, but I'll have coffee hour with him and others professors eventually in the party," said Dr. Kao in Taipei early in the morning one day many years ago.

Inspired by Dr. Tony Lei's many publications in business management demonstrated on the Wine Closet in the parlor, Dr. Charles Kao applaused, "Do it brightly and we may make the same excellency also. I'm interested in following Tony's creativeness to pioneer even a bigger economics and business world here soon after I come back from United States."*2

Within ten years, he established the Empire of "Tien Shia" ["The World"(The Lord) in Chinese] in Taiwan! His popularity and influence to the people in Taiwan have been offered him accomplishment much more than just his splendid academic title.

It is our pleasure to post "KAOS announce major gift to UW-River Falls," which was a news delivered by University of Wisconsin -River Falls:

Dr. Charles H.C. Kao and Mrs. Anne Kao have made a leader- ship pledge of $50,000 over the next five years to be used toward the accomplishment of the University's "Reach for the Future" major gifts campaign.
In announcing their gift, Dr. Kao indicated it was their wish to support three important areas of the University: faculty development, Academic Excellence Higher Education Education Scholarships, and exchange programs with Greater China.
Dr. and Mrs. Kao have been generous supporters of international programs for many years. Most recently, they were instrumental in the establishment of the Center for Pacific Rim Studies. The Center is responsible for providing opportunities for visiting professors and artists from Asia to visit the UW-River Falls campus and promoting educational exchanges between the two cultures. A portion of their gift will be used to underwrite faculty development opportunities and scholarships in the College of Arts &Sciences.
Elected as the Distinguished Professor of the Year in 1974, Dr. Kao was the chair of the department of economics from 1971-80. Since then he has devoted part of his time in Greater China (China, Taiwan, Hong Kong) involved in research, lecturing, writing and publishing. Known as a "leading thinker" in Greater China, Dr. Kao has written more than 15 books in Chinese in his field of economic policy and social thought. Two of his books were given the national prize in Taiwan. In addition to his academic activity, he has also been serving as an economic advisor to the central government there.
Mrs. Kao had a successful 25-year career with 3M Company and is currently working for IBM in Beijing as a computer systems consultant. She is very interested in international programs and cultural exchange in the arts.*3

Dr. Tony Lei transferred the education of BBA and MBA in the United States of America to Taiwan. The intellectuals who joined him were many professors, scholars, administrators, publishers, among others. All of them together, for many years, helped bring the Miracle of Economy of Taiwan realized. "Together with the successful experience of economic deveopment in Taiwan, now is the time for China to advance it even better!" said Eric Chen.

--------------------------------------------
References

*1. Judge Cheryl Moss was elected to the District Court, Family Division in November 2000. She graduated from the George Washington University, Washington D.C. with a Bachelor of Arts degree in Political Science. Judge Moss then attended the Columbus School of Law, Catholic University of America, Washington, D.C. where she graduated in the top 25% of her class and was a National Team Leader in the law school’s Moot Court Team for the Spong National Competition.
*2. Denton, Mark; Walsh, Jessie; Moss, Cheryl; and Chang, Tiffany. 'Our mutual cooperation and development between the officials and people will bring us a peaceful, happy, and healthy community,' "Newsbrief of WBTI," (February 7, 2004), Las Vegas, Nevada: WBTI.
*3. UW-River Falls. 'KAOS announce major gift to UW-River Falls,' "A serach about Dr. Charles Kao from Google.com," (January 25, 2005), U. S. A.: Google.com.

011905-3678
Pepperdine University
ACADEMIC LECTURES

All alumni are welcome to come to campus for these three free lectures.

"The Scientific Pursuit of Happiness"

Dr. David G. Myers, author of 15 general psychology and social psychology books

Distinguished Lecture Series

- Monday, January 24, 2005

- 7:00 PM

- Smothers Theatre, Malibu

- For more information: (310) 506-4280

"Religion and Democracy: The Case of Islam"

Professor Michael Novak, on seeking avenues to bring together peoples of Judaism, Christianity, and Islam

School of Public Policy Lecture Series

- Tuesday, February 1, 2005

- 12:00 NOON

- Drescher Auditorium, Drescher Graduate Campus, Malibu

- For more information: (310) 506-7490

"Value-Centered Ethics: A Proactive System to Shape Ethical Behavior"

Dr. Charles Kerns, on practical strategies for ethical leadership in the workplace

Graziadio School Dean's Leadership Series

- Tuesday, January 25, 2005

- 8:00 AM (includes breakfast)

- Room 203, West Los Angeles Campus

- RSVP and more information: http://www.bschool.pepperdine.edu/dels/

ATHLETICS

PEPPERDINE VS. GONZAGA

Thursday, February 10, 2005 at 8:00 PM (PST). One of the biggest basketball games of the year kicks off Homecoming Weekend. Catch the Waves in action in Malibu or watch the nationally televised game on ESPN2.

- Tickets: (866) WAVE-TIX

- Tickets: http://pepperdinesports.collegesports.com/tickets/tickets-m-baskbl.html

- National TV: ESPN2

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010605-5687
***** "Post through PPAA18....." (See our letter to you at 8:08 a. m., August 25, 2004 please.)

With more good personal traits, we shall be more easy to be a leader. In 'A Nutshell, Be a Leader,' Dale Carnegie put the following suggestions in his book entitled "How to Win Friends & Influence People?":

"A leader's job often includes changing your people's attitudes and behavior. Some suggestions to accomplish this:

Principle 1
Begin with praise and honest appreciation.
Principle 2
Call attention to people's mistakes indirctly.
Principle 3
Talk about your own mistakes before criticizing the other person.
Principle 4
Ask questions instead of giving direct orders.
Principle 5
Let the other person save face.
Principle 6
Praise the slightest improvement and praise every improvement. Be 'hearty in your approbation and lavish in your praise.'
Principle 7
Give the other person a fine reputation to live up tp.
Principle 8
Use encouragement. Make the fault seem easy to correct.
Principle 9
Make the other person happy about doing the thing you suggest."*1

----------------------------------------------------------------------
Reference

*1. . Carnegie, Dale. (1981) ""Howto Win Friends & Influence People," New York: Simon & Schuster.

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122304-2387
Pepperdine University Alumni Association
E-MAIL NEWSLETTER

December 22, 2004

In this e-mail you will find:

- "Alumni Night" at Men's Basketball vs. Colorado State Game (01/03/05)

- Help Choose the New Pepperdine Mascot

- Public Policy Lecture Series (01/12/05)

- West Coast Conference Basketball Tournament in Santa Clara, CA (03/03/05)

- Associates Dinner with NBC's Tim Russert (04/12/05)

- Benefits Highlight: New FREE Lifetime E-mail

--------------------------------------------------------------------------
ALUMNI NIGHT AT THE GAME

Pepperdine Men's Basketball teams up with the Los Angeles Regional Food Bank Drive

Men's Basketball vs. Colorado State

Monday, January 3, 2005

7:00 p.m.

Firestone Fieldhouse, Malibu

Cost: FREE to those bringing 1 or more items of food or personal products

(Tickets normally $10 to $15)

Fans and Friends of the Pepperdine Waves Men's Basketball team are encouraged to bring canned goods or other packaged food or personal items to help rebuild the Los Angeles Regional Food Bank after the holidays. Bring item/s in exchange for complimentary (one person) entrance into the Pepperdine Waves vs. Colorado State game. Help cheer on this winning team!

For more information, go to: http://www.pepperdine.edu/pr/releases/2004/december/foodbank.htm or call Pepperdine Athletics at (310) 506-4150.

Go Waves!! Pure Energy!!

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Google.com---the King of major search engines!
121004-5187
[Continue from the above flier of a cartoon by 'Family Circus' ("..., but there's nothing about it on Google.")]

Hi, good boy! You're almost everyday on Google.com with wbti - nevada! [ On the section of "Cartoons & Art" at: > http://communitylink.reviewjournal.com/lvrj/wbti ]

Dear visitors, try this please: On the searching line of Google.com or aol.com, type any of the following names ---

miss yin yan, yin yan miss, assistant president yin yan;
assistant president yi li, yi li miss, miss yi li;
lynette mcdonald
valorie vega
nancy oesterle
agnas chan
bobby gronauer
jennifer togliatti
besty kokolski
natalie tyrrell
nafu lee
becky ung, e q becky ung, ms becky ung;
thai cultural art association of lv, tcaalv;
nevada governor kenny guinn, chairman of advisory board kenny guinn, kenny guinn;
us senatoe harry reid, vice chairmen harry reid, harry reid;
vice chairmen of advisory board john ensign, john ensign;
us congreeswoman shelley berkley, executive director shelley berkley, shelley berkley;
jim gibbons wbti
chairperson of wbti elaine chao, ms elaine chao, secretary elaine chao, elaine chao;
dr sun yuan kung, sun yuan kung;
dr. tony lei, tony lei;
brian sandoval advisor, brian sandoval esq;
bill maupin fellow
Dean Linda Livingstone (Pepperdine University), dr Linda Livingstone, linda livingstone;
vice presidents valorie vega, valoria vega;
vice presidents mark denton, mark denton;
director of pai william thompson, william thompson;
gsbpa
director keong leong, dr. keong leong, keong leong, professor keong leong;
director lee bernick, dr. lee bernick, lee bernick, professor lee bernick;
director sue fawn chung, dr. sue fawn chung, sue fawn chung, professor sue fawn chung;
professor dina titus, dr dina titus; dina titus;
Fellow of pai nancy becker, nancy becker;
Fellow of pai sue del papa, sue del papa;
jessie walsh esq, associate fellow jessie walsh, jessie walsh, miss jessie walsh;
michele leavitt esq, associate fellow michele leavitt, michele leavitt, miss michele leavitt;
lynette mcdonald, ms lynette mcdonald;
ms barbara buckley, barbara buckley, barbara buckley associate fellow;
nancy saitta esq; nancy saitta, ms nancy saitta;
rory reid esq, assistant professor rory reid, dr rory reid;
abbi silver esq, assistant professor abbi silver;
nancy oesterle, nancy oesterle esq, miss nancy oeste, assistant fellow nancy oesterle;
lorraine hunt, ms lorraine hunt, lt governor lorraine hunt, nevada lt governor lorraine hunt, chairpersons lorraine hunt;
chairpersons oscar goodman, oscar goodman;
ccdapcc
steve wolfson esq
david roger esq, ccdapcc david roger;
ccdapcc bill young
spokesman dr john wang, john wang, dr john wang;
valerie weber wbti, valerie weber assistant fellow;
david amesbury esq
tunghai university
Tunghai University Alumni Association
Nevada examiner
Kairos Communication Service
president of event dr rd prabha, rd prabha md;
president of event dr raj chanderraz, raj chanderraz md;
chairman of coordinating dr peter lok, peter lok dr;
media advisor william yuen
financial advisor teresa woo, teresa woo;
president of las vegas ... news helen hsueh
leading chinese dr raymond yin,raymond yin dr;
sapatra chemprachum
fellow lillian wallace (memorial)
Leading Chinese Literature World
Singapore Association of Nevada
Hawaii Chinese Writers' Association
lisa brown esq, associate fellow lisa brown;
Anthony Del Vecchio associate fellow
bert brown associate fellow
cedrdic kerns esq, associate fellow cedric kerns;
ann zimmerman esq, associate fellow ann zimmerman;
tim wong wbti
jackie glass adjunct associate professor, jackie glass;
stewart bell senior advisor, stewart bell; ---; kathy augustine vice president; ---;
writing advisor jerry tao, jerry tao esq; ---; oscar jornacion entrepreneurship advisor; ---; rory reid assistant professor, rory reid; ---; john ponticello; ---; pastor paul goulet; ---; dolley deleon; ---; mike vaswani; ---; rita vaswani; ---; mr. tonie sison; ---; pia galopon; ---; Xiaosheng Huang Esq, Xiaosheng Huang; ---; audrey cheng; ---; nancy nan jiang; ---; zhen zhang miss, zhen zhang, Jiemin Chen, jaen zhang; ---; nancy oesterle ms; ---; miss nancy diaz, nancy diaz; ---; kathie ambrosio; --- ms gerri schroder; ---; miss christine hu, christine hu; ---; stefany miley; ---; nadia jurani; ---; sophy feng; ---; miss jasmine guo; ---; atty xin wang; ---; kate recto; ---; ms geny rosario, geny rosario; ---; janathan galviz; ---; miss eva guo; ---; nadia contreras sales; ---; dr peter wang wbti; ---; dr an-pyng sun, an-pyng sun; ---; dr archie chang; ---; coodinating advisor raymond lam; ---; jannilee phan; ---; chelsea yuan; ---; sonia joya; ---; ms mindy gao, mindy gao; ---; andrew benton Pepperdine Univesity President, andrew benton; ---; magaret weber dean of Pepperdine University, magaret weber; ---; m mayer director of school of education alumni Pepperdine; ---; pamela bellew ( of Pepperdine University business school); ---; albert chang esq; ---; NCAAPB; ---; eric chen esq; ---; john smith wbti; ---; sally yu wbti; ---; benson lee esq; ---; dr roy adamson (memorial); ---; bettina ho; ---; lillian tsai; ---; meiyang chang; ---; assistant iris zhang; ---; william jansen esq, assistant fellow william jansen; ---; tony abbatangrlo esq, assistant fellow tony abbtangrlo (miss spelling for abbatangelo); ---; meiyang chang; ---; lillian tsai; ---; john lei; ---; mike lei; ---; wbti; ---; caaan; ---; lv chinese association; ---; lv chinese american association; ---; lv taiwanese association; ---; southern nevada chinese weekly; ---; lv american chinese association; ---; lv nevada chinese academy, nevada chinese academy; ---; River of Life Christian Church; ---; lv chinese christian church; ---; google.com wbti, google.com; ---; dr ko-wang mei, ko-wang mei; ---; mike davidson esq; ---; robert lueck esq; ---; cynthia steel; ---; professor tu lin (memorial); ---; mrs judy lei, judy lei; ---; general secretary cheryl moss, cheryl moss esq, cheryl moss; ---;

or any name or terminology (such as business, american, etc.) before WBTI, you'll find Google.com or aol.com has many good things for them with WBTI!

111304-6198
From: Pepperdine University
Graziadio School of Business and Management
[GSBMAlumni@pepperdine.edu]
To: GSBMAlumni@pepperdine.edu
Subject: Upcoming Graziadio Events - Please Join Us!

Pepperdine Networking News

¡¥Tis the season to network with your fellow alumni and share a little holiday cheer with the greater Southern California business community. Mark your calendar and sync up your PalmPilot for some exciting alumni events in November and December, then plan ahead for new opportunities to connect again in 2005!

November & December 2004

Management Partners Receptions

Monday, November 15, 2004 5:00 pm -- Irvine Graduate Campus

Tuesday, November 16, 2004 5:00 pm -- Pasadena Graduate Campus

Stop in, grab a bite to eat, and be one of the first to:

Learn about new school initiatives from Dean Linda A. Livingstone
Meet members of the newly merged Alumni & Career Resources department
Learn about the new benefits of joining Management Partners, the alumni networking organization for the Graziadio School

The receptions are free, but registration is required. Additional receptions will be hosted in January at the Encino Graduate Campus and in Northern California. Stay tuned for details!

REGISTER NOW! Visit http://www.bschool.pepperdine.edu/alumni/events

Go Waves! Men¡¦s Basketball at UCLA

Join the Waves Club and Management Partners for a ¡§no host¡¨ reception for the UCLA vs. Pepperdine men¡¦s basketball game.

Saturday, December 11, 2004 12:30 pm -- Reception at Jerry's Famous Deli Located at 10925 Weyburn Avenue

3:00 p.m.-- Game time at Pauley Pavilion

RSVP NOW! Call (310) 506-4454 or email wavesclub@pepperdine.edu by December 6 for the reception. Game tickets are $18 per person and available through the Waves Ticket Office by calling (310) 506-4935.

Upcoming Events - Winter 2005

Alumni Sharing Knowledge

Wednesday, January 26, 2005 6:00 - 8:00pm -- Southern California

Join us for an informal networking reception bringing together students and alumni of the Graziadio School. This popular event offers alumni a wonderful opportunity to share your expertise with the next generation of business leaders while you learn what¡¦s changed since you last step foot in the classroom. Stay tuned -- more information to follow.

Graziadio School Business Plan Competition

Tuesday, February 22, 2005 All day ¡V Drescher Graduate Campus

Entrepreneurs unite! Students from the Graziadio School's Full-time MBA program will host Pepperdine's new business plan competition on February 22, 2005. Business leaders, students, and faculty will collaborate together to help fund the next big idea. To learn more, visit: http://www.bschool.pepperdine.edu/bplan.

If you wish to be removed from this distribution, please reply to sender.

Office of Alumni and Career Resources
Pepperdine University

Graziadio School of Business and Management

6100 Center Drive, 3rd Floor, Los Angeles, CA 90045
Phone: (310) 568-5639
Email: gsbmalum@pepperdine.edu
Website: http://www.bschool.pepperdine.edu/alumni

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[102304] 100704-8237
***** "Post through PPAA18....." (See our letter to you at 8:08 a. m., August 25, 2004 please.)

Thu, 7 Oct 2004 18:08:19 -0700
Join Pepperdine University Faculty at Strategy in Action Conference Nov. 8
By GSBM of Pepperdine University

Dear Graziadio Alumni:

Today a convergence of global shocks present challenges for
organizations of
every type and in every industry. To assist today's business leaders
in
navigating the unpredictable business environment, the Graziadio School
of
Business and Management (GSBM) is co-sponsoring the fourth annual Association
for
Strategic Planning Conference to be held in Los Angeles on Monday,
November
8, 2004.

The conference, entitled Strategy in a Turbulent World, will feature
industry experts from entertainment, technology, consumer products,
healthcare, security, airlines, and the non-profit sectors. Featured
Pepperdine faculty include Professor Kurt Motamedi on "Innovating
Operational Strategy in a Vortex: A Transorganization Approach" and
Associate Professor Karen Schnietz on "Policy Matters: Influencing
Public
Policy for Competitive Advantage."

The Graziadio School alumni receive a special $?? discount on the
one-day
conference fee. For more information, or to register online, please
visit:
www.strategyplus.org or call
1-877-816-2080.

We hope you will join us on November 8!

Dr. Kurt Motamedi
Professor of Strategy
Nicole Hall
Director, Alumni and Career
Resources
The Graziadio School The Graziadio School

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092104-1637
Knowledge, experience, and professionalism with wisdom
By GSBPA of WBTI*1

The modern and creative philosophy of management is advanced on the following words of wisdom, among others:*2

***"The trees that are slow to grow bear the best fruit." --- Moliere
***"Luck is a matter of preparation meeting opportunity." --- Oprah Winfrey
***"The secret of joy in work is contained in one word -- excellence. To know how to do something well is to enjoy it." --- Pearl Buck
***"Plans fail for lack of counsel, but with many advisers they succeed." --- Proverbs 15 : 22 "Bible"

"As a bridge between the business and university, the integrity of community service and academic research of Washington Business and Technology Institute (WBTI) will help Nevada go advance for the cooperation and development in education, business, and culture among international countries. As an Adjunct Associate Professor of the Graduate School of Business and Public Administration (GSBPA) of WBTI, it's my pleasure to extend my knowledge, experience, and professionalism in public service for community and education at the adjunct capacity," said Jackie Glass, District Judge of Nevada, at the event and dinner party by Unity Council of Nevada in Lindo Michoacan Mexican Restaurant on April 28, 2004 in Las Vegas.*3

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References

*1. GSBPA of WBTI is the initials of Graduate School of Businness and Public Administration of Washington Business and Technology Institute (WBTI).
*2. Chang, Tiffany. 'Some good personal traits for an individual to be successful in business and some golden words of wisdom for positive thinking,' "Newsbrief of WBTI," (April 8, 2004), Las Vegas, Nevada: WBTI.
*3. Glass, Jackie. "A writing paragraph with signature on my appointment by Washington Business and Technology Institute," (April 28, 2004), Las Vegas, Nevada: WBTI.

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