Newsbrief ***** Saturday, February 7, 2004 ***** # First Edition
Washington Business and Technology Institute (WBTI)
http://communitylink.reviewjournal.com/lvrj/wbtiAdvisory Board: Governor Kenny Guinn, Chairman; U. S. Senators Harry Reid and John Ensign, Vice Chairmen; U. S. Representatives James Gibbons and Shelley Berkley, and Las Vegas Mayor Oscar Goodman, Executive Directors.
U. S. Secretary of Labor Elaine Chao
Chairperson
Dr. Tony T. Lei
President
District Judges Mark Denton and Valorie Vega
Vice Presidents
Dr. William N. Thompson
Director of Public Administration Institution
Dr. E. Lee Bernick and Dr. G. Keong Leong
Deans of Graduate School of Business and Public Administration
Dr. Sue Fawn Chung
Director of Culture Institution
Justice of the Supreme Court William Maupin, Attorney General Brian Sandoval, and District Judge Stewart Bell, Honorary Chairmen of Clark County District Attorney and Police Civil Commission (CCDAPCC)
District Attorney David Roger and Clark County Sheriff Bill Young
Chairmen of CCDAPCC
(702) 255-9058
*It's our pleasure to pay a tribute to the above officials who dedicate to the civic and community service aspects of our organization in an honorary or adjunct capacity.
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Commentary featuring the respected faculty
By the GSBPA of WBTI
The new Deans; Dr. Linda Livingstone of the Graziadio School, and Dr. Margaret Weber of the Graduate School of Education and Psychology; had completed the move of the schools to the West Los Angeles business center.
Deans Weber and Linvingtone of Pepperdine University were embracing the moves with a sure-footness that instilled confidence at every turn. In preparation for the move to West Los Angles, the two schools adopted a slogan, "United, We Move," refleting an enhanced spirit of cooperation and rapport.*1
As Dr. Linvingstone oversees now the new facilities and new departments of the Graziadio School, she remains forcused on the core strength of it -- which is to provide practical, relevant knowledge to help develop value-centered business leaders.
"Ethics, values, leadership, and trust are issues of immense important to executives attempting to recover from a substantial downturn in the national and global economics," said Dr. Linvingstone.
The Graziadio Business Analysis (GBA) is a weekly, award winning news analysis and commentary featuring the respected faculty of the Graziadio School of Business and Management at Pepperdine University. Each week, with a few exceptions throughout the school year, Graziadio faculty experts will pen brief yet informative commentary and analysis on some of the week's most topical business stories.
The GBA is forwarded every Thursday afternoon to selected media, alumni and friends of Graziadio around the world. Each week's topics are listed and archived below.
To learn more about our GBA faculty, please click on Faculty Experts Guide to explore their areas of expertise and a biography on each professor. Contact information is also listed.*2
The following is an example of one article published by the GBA:
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Managing in an Era of Multiple Cultures
Finding synergies instead of conflict*3
By Margaret E. Phillips Ph.D. and Sonja A. Sackmann, Ph.D.
Application: In today's global economy, managers must be able to identify and work with the many types of cultures that exist simultaneously within an organization or a business network.
Successful managers in the new global business reality will be able to deal with multiple cultural differences. Those who are truly effective will also understand that these multiple cultures exist simultaneously. Not only are there national cultures, there are ethnic, religious, and professional cultures ¡V to name just a few. However, rather than considering cultural differences as a problem with which one must cope, practitioners can take this new understanding of reality as a challenge to develop special skills that will help them deal with this multicultural context and handle the differences in sensitive and synergistic ways. If they can do this, they have a chance to be a step ¡V or more ¡V ahead of the competition.
It must be admitted that this new reality has challenged conventional thinking in a number of areas. For example, if an organization is doing business globally, it obviously must be concerned about cross-cultural management, but what ¡V exactly ¡V does that mean? And, is it only those businesses that have international divisions that need to be concerned? What about those that sell to customers in another part of the globe ¡V or buy from companies located in another part of the world?*4
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References
*1.Salaway, Abigail. "The Deans....,' (Fall, 2003), "Pepperdine People," Malibu, California: Pepperdine University.
*2. Ibid.
*3. The Graziadio School. 'About the Graziadio Business Analysis,' "An email to Dr. Tony Lei from the Graziadio School," (February 6, 2004), West Los Angeles, California: Graziadio School of Business and Management.
*4. Ibid.
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