Advisory Board: Governor Kenny Guinn, Chairman; U. S. Senators Harry Reid and John Ensign, Vice Chairmen; U. S. Representatives James Gibbons and Shelley Berkley, and Las Vegas Mayor Oscar Goodman, Executive Directors.
U. S. Secretary of Labor Elaine Chao
Chairperson
Dr. Tony T. Lei
President
District Judges Mark Denton and Valorie Vega
Vice Presidents
Dr. William N. Thompson
Director of Public Administration Institution
Dr. E. Lee Bernick and Dr. G. Keong Leong
Deans of Graduate School of Business and Public Administration
Dr. Sue Fawn Chung
Director of Culture Institution
Justice of the Supreme Court William Maupin, Attorney General Brian Sandoval, and District Judge Stewart Bell, Honorary Chairmen of Clark Count District Attorney and Police Civil Commission (CCDAPCC)
District Attorney David Roger and Clark County Sheriff Bill Young
Chairmen of CCDAPCC
(702) 255-9058
*It's our pleasure to pay a tribute to the above officials who dedicate to the civic and community service aspects of our organization in an honorary or adjunct capacity.

----------------------------------------------------------------------------------------
U. S. Senator John Ensign brings a role for Nevada in the coming developing technology
By GSBPA of WBTI

It is really a good news at Nellis. "The Air Force plans to break ground in the next few weeks on a $26 million operations hangar for the Predator unmanned spy plans at the Indian Springs auxillary field, 45 miles north of Las Vegas," states on one of the editorials of the "Opinion and Commentary" section of the Las Vegas Review-journal on February 10, 2004.*1 "And another allocation in the same amount in the upcoming fiscial 2005 budget is expected to fund four additional new maintenance buildings for the Predator program here, according to U. S. Senator John Ensign, a member of the Senate Armed Services Committee."

Senator John Ensign fights for Nevada. He believes that together we can make Nevada a place for our and our future generations to have better quality of life both in education and economy.*2

The editorial continues to state that: Two operational Predator units --- the 11th and 15th reconnaissance squadrons --- are based at Idian Springs. A third squadron, the 17th, is envisioned to handle medium altitude MQ-1 models and advanced versions being designed to carry heat-seeking missiles and selellite-guided smart bombs. Nevada's Predator fleet could end up growing from 40 planes to as many as 88 by 2007
or thereafter, according to Air force officials.

We agree with the editorial that this is good news not only because it means more jobs and a strengthened military cash stream in the Las Vegas valley, but also because it demonstrates the value the Air Force puts on the 44,500-square mile Nellis Air Force range, where the Air force conducts development and training flights for Predator and other aircraft as noted by Senator John Ensign.

The Pentagon estimates that one-third of America's combat planes will be robotic by 2020. By making it all the more important that Nevada has found a role in this developing technology at such an early stage, it is really a good news at Nellis.*3

-------------------------------------------------------------
References

*1. Editorials. 'Good news at Nellis,' "Las Vegas Review-Journal," (February 10, 2004), Las Vegas, Nevada: Las Vegas Review-Journal.
*2. Vega, Valorie, and Chang, Tiffany. 'The biggest credit of Washington Business and Technology Institute (WBTI) is its people,' "WBTI Newsbrief," (January 6, 2004), Las Vegas, Nevada: WBTI.
*3. Editorials. Ibid.

Advisory Board: Governor Kenny Guinn, Chairman; U. S. Senators Harry Reid and John Ensign, Vice Chairmen; U. S. Representatives James Gibbons and Shelley Berkley, and Las Vegas Mayor Oscar Goodman, Executive Directors.
U. S. Secretary of Labor Elaine Chao
Chairperson
Dr. Tony T. Lei
President
District Judges Mark Denton and Valorie Vega
Vice Presidents
Dr. William N. Thompson
Director of Public Administration Institution
Dr. E. Lee Bernick and Dr. G. Keong Leong
Deans of Graduate School of Business and Public Administration
Dr. Sue Fawn Chung
Director of Culture Institution
Justice of the Supreme Court William Maupin, Attorney General Brian Sandoval, and District Judge Stewart Bell, Honorary Chairmen of Clark County District Attorney and Police Civil Commission (CCDAPCC)
District Attorney David Roger and Clark County Sheriff Bill Young
Chairmen of CCDAPCC
(702) 255-9058
*It's our pleasure to pay a tribute to the above officials who dedicate to the civic and community service aspects of our organization in an honorary or adjunct capacity.

-----------------------------------------
Educating executives is a core competency of the Graziadio School of Pepperdine University
By Tiffany Chang

To educate executives and managers with innovative knowledge and modern technology is a core competency of the Graziadio School of Pepperdine University. "Indeed, this year has marked a number of significant benchmarks for the Graziadio School. This fall we welcomed the largest class of full-time M.B.A. students in our school's history," said Dr. Linda Livingstone. "In a time when many business schools have been challeged by decreasing student enrollment, this drasmatic increase --- up more than 305 from last year --- was both a testment to the quality of our curriculum as well as the hard work of our committed staff and faculty. This year's class boasts an average GMAT score of 636 and includes students from more than a dozen countries."*1

A distiguished group of professors and consultants joined corporate human resource professionals to discuss wide-ranging issues in leadership development at The Graziadio School's second annual Executive Learning Forum in Pepperdine University. The event was created and facilitated by Dr. Robert Fulmer, Virtue Professor of Management at The Graziadio School. It was held at the Malibu Campus of Pepperdine Univesity on March 16-17, 2001.

The Forum has faciliated the "real-world" management practice for the School's MBA programs. One of them is designed for experienced managers, while the other is designed for presidents and key executives (MBA/PKE).

"One of the Graziado School's core is its ability to successfully address the unique challenges of executive learning. This forum is an important part of an effort to extend Pepperdine's reputation and recognition in this arena. It provides an opportunity for world-class thought leaders in knowledge creation, knowledge dissemination, and knowledge utilization to come together in an informal setting to discuss the key challenges of executive learning and leadership development ," said Dr. Robert Fulner.*2

The program of MBA/PKE is made available exclusively to executives in senior management positions and to entrepreneurs. This is an integrative academic program of professional education directed toward substantial gains in executive competence. The Forum may become a creative design as a mentor for lauching the program locally, nationally, and internationally.

Professor Fulmer opened the forum by asking participants to share what major insights or learning they had acqires during the past year along with the changes that had impacted their industries since the previous year's forum. For many, technology and the impact of Web-based intelligence had been instrumants of change. Other participants note challenges due to mergers and organizational changes.

The participans of the Forum included: Nancy Adler, McGill University professor and author; John Alexander, president of the Center for Creative Leadership; Doug Anderson, founder and managing partner of the Center for Executive Development; Jay Conger, professor of leadership at The London Business School and the University of Southern California; Linda Doyle, president and CEO of Havard Business School Publishing; Bob Fogel, president of Harvard Business School Interactive; John Humphrey, chairman of the Forum Corporation; Marshall Sashkin, author and George Washington University professor; Edgar Schein, MIT professor, author, and leadership consultant; Steve Stumpf, author, professor, and former dean of professional development at Booz Allen Hamiton. The Graziadio School was represented by its Dean Otis Baskin and eight faculty members.

Questions such as "What are the new partnership that we need to create, and how can these be structured?" and "What would it be like if our work were truly important to the world?" were asked by him for the participants to give responses. These themes, woven throughout the forum, triggered lively exchanges among the panelists. At the conclusion, many were already anticipating the next forum.*3

"Rapidly accelerating change is the critical challenge in virtually every industry today. The complexities of our world demand managers and workers with dramatically increased capavilities. The Grsaziadio School has been developing value-center leaders for mor than a quater century. During that time, it has become the premier provider of quality business talent in California and the western United States." said Dr. Linda Livingstone*4 Dr. Livinstone has been the Dean of this School since June 1, 2002. She received her B.S., M.B.A., and Ph.D. from Oklahoma State University. Dr. Livingstone has brought an international perspective to Pepperdine University. She has helped develop and teach courses in an MBA program in Jinan, China.

At the time of Dr. Linvingstone's appointment, Dr. Tony Lei wished her endeavor to lead the Graziadio School into this millennium with academic excellence, practicality expertise, and spiritual values. A special program of MBA/PKE designed for presidents and key executives internationally is in ugent need for the cooperation of the Graziadio School of Pepperdine University and the Graduate School of Business and Public Administration of WBTI. "The spirit of both innovation and pioneers has motivated America to be a leading and prosperous country in the world. As an integrative academic program of the professional education directed to substantial gains in executive competence, modern technology, innovative knowledge, and spirit of entrepreneurship; an unique feature of one week workshop in Las Vegas for the cooperated MBA/PKE Program should be designed for the Chinese speaking business executives and owners of the international world mainly from China, Malaysia, Singapore, and Taiwan" said Dr. Tony Lei, President of Washington Business and Technology Institute.*5

"International students are drawn to the U.S. for its educational and employment opportunities. In many cases, these individuals speak multiple languages and are experienced in global business. The cultural expertis and business savvy they offer can really help to move your business forward" said Nicole Hall, Director of Career Resources for Pepperdine University's Grazidio School. "Universties offer a wide range of specialized degrees including executive and international M. B. A. programs. With a little research, you can locate candidates with the right background and experience."*5

"Thousands of men and women have chosen The George L. Graziadio School of Business and Management because of its distinctive blend of qualities. Many enroll in executive program, having already achieved position of senior leadership, but wanting to recapture that competitive edge and creative fervor. It is the worldwide network of alumni that validates our extraordinary mission o f preparing good people to 'make big plans' and 'aim high in hope and work,'" said Dr. Andrew Benton, President of Pepperdine University.*6

-----------------------------------------------------------------
*1. Livingstone, Linda. 'Dean's Message,' "Graziadio Business Connection," Vol. 1, No. 1, The Graziadio School of Business and Management, Pepperdine University, October 2003.
*2. Valdovinos, Michele. 'Executive Learning Forum Bring Nation's Top Leaders to Pepperdine,' "Graziadio Business" Vol. 4, No. 1, Pepperdine University, ( Summer 2001), p. 4..
*3. Ibid., p. 4.
*4. Livingstone, Linda. 'Message from Dean Linda Livingstone,' "Graziadio school Information and Facts, The Grazidio School of Business and Management, Pepperdine University, (2003).
*5. Denton, Mark; Walsh, Jessie; and Chang, Tiffany. 'Pepperdine University MBA ranks first in 15 schools of California,' "WBTI Website by Reviewjournal.com," October 31, 2003.
*6. Benton, Andrew. 'Message from President Andrew Benton,' "Graziadio School Information and Facts," The Graziadio Graduate of Business and Management, Pepperdine University, (Spring 2003).

Advisory Board: Governor Kenny Guinn, Chairman; U. S. Senators Harry Reid and John Ensign, Vice Chairmen; U. S. Representatives James Gibbons and Shelley Berkley, and Las Vegas Mayor Oscar Goodman, Executive Directors.
U. S. Secretary of Labor Elaine Chao
Chairperson
Dr. Tony T. Lei
President
District Judges Mark Denton and Valorie Vega
Vice Presidents
Dr. William N. Thompson
Director of Public Administration Institution
Dr. E. Lee Bernick and Dr. G. Keong Leong
Deans of Graduate School of Business and Public Administration
Dr. Sue Fawn Chung
Director of Culture Institution
Justice of the Supreme Court William Maupin, Attorney General Brian Sandoval, and District Judge Stewart Bell, Honorary Chairmen of Clark County District Attorney and Police Civil Commission (CCDAPCC)
District Attorney David Roger and Clark County Sheriff Bill Young
Chairmen of CCDAPCC
(702) 255-9058
*It's our pleasure to pay a tribute to the above officials who dedicate to the civic and community service aspects of our organization in an honorary or adjunct capacity.

-------------------------------------------
Commentary featuring the respected faculty
By the GSBPA of WBTI

Advisory Board: Governor Kenny Guinn, Chairman; U. S. Senators Harry Reid and John Ensign, Vice Chairmen; U. S. Representatives James Gibbons and Shelley Berkley, and Las Vegas Mayor Oscar Goodman, Executive Directors.
U. S. Secretary of Labor Elaine Chao
Chairperson
Dr. Tony T. Lei
President
District Judges Mark Denton and Valorie Vega
Vice Presidents
Dr. William N. Thompson
Director of Public Administration Institution
Dr. E. Lee Bernick and Dr. G. Keong Leong
Deans of Graduate School of Business and Public Administration
Dr. Sue Fawn Chung
Director of Culture Institution
Justice of the Supreme Court William Maupin, Attorney General Brian Sandoval, and District Judge Stewart Bell, Honorary Chairmen of Clark County District Attorney and Police Civil Commission (CCDAPCC)
District Attorney David Roger and Clark County Sheriff Bill Young
Chairmen of CCDAPCC
(702) 255-9058
*It's our pleasure to pay a tribute to the above officials who dedicate to the civic and community service aspects of our organization in an honorary or adjunct capacity.

-------------------------------------------
Commentary featuring the respected faculty
By the GSBPA of WBTI

The new Deans; Dr. Linda Livingstone of the Graziadio School, and Dr. Margaret Weber of the Graduate School of Education and Psychology; had completed the move of the schools to the West Los Angeles business center.

Deans Weber and Linvingtone of Pepperdine University were embracing the moves with a sure-footness that instilled confidence at every turn. In preparation for the move to West Los Angles, the two schools adopted a slogan, "United, We Move," refleting an enhanced spirit of cooperation and rapport.*1

As Dr. Linvingstone oversees now the new facilities and new departments of the Graziadio School, she remains forcused on the core strength of it -- which is to provide practical, relevant knowledge to help develop value-centered business leaders.

"Ethics, values, leadership, and trust are issues of immense important to executives attempting to recover from a substantial downturn in the national and global economics," said Dr. Linvingstone.

The Graziadio Business Analysis (GBA) is a weekly, award winning news analysis and commentary featuring the respected faculty of the Graziadio School of Business and Management at Pepperdine University. Each week, with a few exceptions throughout the school year, Graziadio faculty experts will pen brief yet informative commentary and analysis on some of the week's most topical business stories.

The GBA is forwarded every Thursday afternoon to selected media, alumni and friends of Graziadio around the world. Each week's topics are listed and archived below.

To learn more about our GBA faculty, please click on Faculty Experts Guide to explore their areas of expertise and a biography on each professor. Contact information is also listed.*2

The following is an example of one concised article published by the GBA:
---------------------------------
Managing in an Era of Multiple Cultures
Finding synergies instead of conflict*3

By Margaret E. Phillips Ph.D. and Sonja A. Sackmann, Ph.D.

Application: In today's global economy, managers must be able to identify and work with the many types of cultures that exist simultaneously within an organization or a business network.

Successful managers in the new global business reality will be able to deal with multiple cultural differences. Those who are truly effective will also understand that these multiple cultures exist simultaneously. Not only are there national cultures, there are ethnic, religious, and professional cultures ¡V to name just a few. However, rather than considering cultural differences as a problem with which one must cope, practitioners can take this new understanding of reality as a challenge to develop special skills that will help them deal with this multicultural context and handle the differences in sensitive and synergistic ways. If they can do this, they have a chance to be a step ¡V or more ¡V ahead of the competition.

It must be admitted that this new reality has challenged conventional thinking in a number of areas. For example, if an organization is doing business globally, it obviously must be concerned about cross-cultural management, but what ¡V exactly ¡V does that mean? And, is it only those businesses that have international divisions that need to be concerned? What about those that sell to customers in another part of the globe ¡V or buy from companies located in another part of the world?*4

------------------------------------
References

*1.Salaway, Abigail. "The Deans....,' (Fall, 2003), "Pepperdine People," Malibu, California: Pepperdine University.
*2. Ibid.
*3. The Graziadio School. 'About the Graziadio Business Analysis,' "An email to Dr. Tony Lei from the Graziadio School," (February 6, 2004), West Los Angeles, California: Graziadio School of Business and Management.
*4. Ibid.